Learn how you to use every feedback to your company’s advantage from the Head of Content Marketing at G2 previously known as G2 Crowd.
Meet Jakub Rudnik, a journalist by trade and a talented content creator at heart. With his never-ending curiosity and years of experience, he’s been able to successfully manage a team of 20+ content creators at G2 and achieve outstanding marketing results.
In this episode, you will learn a lot about building transparency for business software and using content marketing to your advantage.
What’s the phenomenon of a website like G2 and why so many people use it?
How to attract more customers using your bad reviews?
Why it’s critical to track the right data?
And what are the typical content marketing mistakes to avoid?
Enjoy the episode!