Technology And SAAS Businesses: Get All The Customers You Need To Grow
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Finally — an inbound marketing solution as powerful as the technology you sell.
Your technology has the potential to change lives.
But with so many new tech products and services appearing every day, the challenge lies in finding the right audience. How can you set your brand apart from everyone else? How can you translate the value you offer into terms that are easy to understand?
Buyers are truly spoiled for choice here. Developing a marketing system to attract and nurture them to become loyal customers is a must.
OneIMS can help. With a technology background ourselves, our agency has a passion for all things digital. We bring the latest tools and strategies to bear on our top priority: your business growth.
Appeal to Tech Experts, Beginners, and Everyone in Between
B2B buyers come in all sorts. They range from marketers and software developers, to high-level executives and customer support.
Tech companies must win over this entire committee of buyers to get more business. Each stakeholder is unique. Some are a lot more tech-savvy than others.
How can you appeal to them all?
Here at OneIMS, we develop custom strategies for every key players involved. Marketing automation, along with an eye for strategic content, help us create personalized experiences that appeal to beginners and tech experts alike.
Our background and experience marketing software products makes us the ideal partner to “translate” product specifications into valuable benefits for the people who matter most: your target audience.
Reduce Churn Rates and Increase Average Customer Lifetime Value
Getting tech customers is just the first step. With so many competitors (and new ones popping up every day), the challenge is keeping them happy and loyal.
This regular turnover or “churn” is especially common for SAAS companies. As people drop off every month, there’s tremendous pressure to scramble for more leads. That gets expensive in a hurry.
At OneIMS, we’ve got your back for the entire scope of the marketing funnel. We don’t just stop when you get the customer. We develop retention campaigns, loyalty programs, and up-sell opportunities to keep those customers around.
Most of your competitors are focused on just getting as many people in the door as possible. With our broader perspective, you’ll build a more loyal customer base and increase lifetime value. Win, win.
Create Steadier (and Faster) Cash Flow
Tech companies are often well-funded, but it’s expensive to develop, test, launch, and debug products. Without steady cash flow, the opportunities to grow dry up.
We are all about getting the highest possible ROI on your investment. Our digital strategies get you up and running fast, track performance, and optimize campaigns continuously.
Imagine knowing within hours or days whether a campaign is paying off. Think how much money you could save if you shifted the resources from underperforming efforts and focused on what’s already working well.
More efficient marketing. A full pipeline of leads. Steadier cash flow.
Invest in a System for Sustainable Growth
Technology is the future. Your audience knows it, and they’re searching desperately for the perfect solution.
It’s time to show them the way. To position your brand as the best choice among countless other options. To tailor your messaging in terms that all the key buyers appreciate – no matter how familiar they are with tech. To invest in a consistent system for growth.
Improved Web Presence and Demand Generation Efforts
We have partnered with OneIMS for the last 10 years to not only build and manage our website but also to support our SEO and inbound marketing initiatives. They do great work in addition to being easy to work with and always bring new ideas to the table. I would recommend them to everyone looking to improve their web presence and demand generation efforts.
Team at OneIMS is Highly Organized
Team at OneIMS is highly organized, efficient and attentive to our marketing needs. I have worked with them for several years now. They have been a tremendous asset to our company’s success. With us having a lot of last minute campaigns, they ensure the highest quality work regardless of time constrains.
OneIMS has Been Instrumental in Growing our Market Share
With their help we have truly become an industry leader in our space. Their online marketing strategies have tremendously helped us expand our brand reach. Their marketing programs are ROI driven and we have seen measurable impact on our top line goals.
We Have Been Working with OneIMS for Many Years
We have been working with OneIMS for many years now, and I can honestly say the output and quality of work has been top notch. They have helped us enormously with our overall online presence, and provided some innovative solutions regarding our SEO, lead generation and nurture programs. They introduced us to HubSpot & Salesforce.com. I can honestly say they are an extension of our Marketing Department.
We Have Been Extremely Satisfied with the Campaign Progress
Our inbound marketing efforts and the resulting traffic and leads have been on a steep incline since we started working with OneIMS team. We have been extremely satisfied with the campaign progress and continue to invest more dollars into our ongoing online initiatives.
Digital Marketing at its Best
OneIMS have had a big impact on helping us grow our business. They are on top of technology and marketing in digital media. Their ideas and marketing campaigns have truly made an impact on our business growth.
Nobody Beats OneIMS in Digital Marketing
We decided to partner with OneIMS after careful consideration. They understood our vision and our business goals and helped us reach our target audience of architects and construction companies through a strong web strategy. They have helped us accomplish our objectives by developing and deploying our corporate website and marketing efforts through Google Adwords and other online marketing campaigns.
OneIMS has Been a Tremendous Asset
OneIMS has been a tremendous asset to the development of my firm’s web marketing strategy. They were involved in all of the creative and functional aspects of our website design and they continue to provide support for any ongoing marketing and promotions. I sincerely appreciate all the efforts they have made on our behalf and I plan to continue working with them.
Energetic and Thoughtful
The people at OneIMS are energetic, thoughtful, and always willing to give that extra little bit that makes them stand out from the rest.