Growth Marketing Solution
Develop a Strategy That is as Unique as Your Business
The Challenge
Businesses often self diagnose their conditions and prescribe their own medications. The problem is, the prescriptions they write only addresses the symptoms not the root cause. Then they try to find a consultancy to fix the symptoms, without ever addressing the root issues.
Most business struggle with
- Brand Awareness
- Lead Generation
- Customer Acquisition
- Customer Retention
Growth Formula and ROI Calculation
- Acquisition + Retention = Growth
- Determine the variables that will drive
- Traffic
- Conversion
- Leads
- Opportunities
- Close Ratio
- Pipeline Velocity
The Solution
- Static, deliverable based tactics like SEO, PPC, Social Media, Email Marketing, etc. can be effective on their own, but they don't address the root of the issue. Afterall, the reason you are investing into marketing is to build awareness around your brand, generate new opportunities for your business and increase your revenue. You do not invest into marketing for keyword rankings, cheap clicks, or increases in open rates.
- Every organization is unique, every sales process is unique, therefore your marketing strategy must be unique as well. Gaining a complete understanding of your customer’s decision making process, our team of marketing strategists works alongside you to align your marketing strategy with the clients buyer's journey.
Step 1:
Growth Blueprint Development
The first step in developing any successful marketing campaign is setting the proper foundation for your long term goals. OneIMS has developed a proven methodology designed to integrate into your business and create a Growth Blueprint for success.
In order to develop this Growth Blueprint and achieve the desired business goals, we take our clients through a systematic and proven process called 5 D Process.
Our Proven 5D Process
We employ our systematic process and proven methodology to help you achieve your business objectives.
Discover Challenges
We understand your existing business challenges and the market landscape.
Define Goals
We pinpoint your top marketing objectives and set specific, measurable goals.
Develop Strategy
We create a custom strategy to reach those goals within your budget.
Deploy Campaign
We execute our plan to deliver the desired results.
Deliver Results
We track performance and optimize continuously to maximize ROI.
Typical Deliverables of Growth Blueprint
- Deliverables Include:
- Discovery Meeting
- SMART Goal Setting
- Buyer Persona Development
- Keyword Research
- Competitive Research
- Website, SEO Audit and Analysis
- Paid Media Audit and Analysis
- Social Media Audit and Analysis
- Lead Nurturing Audit and Analysis
- Content Strategy and Editorial Calendar
- Marketing Blueprint Development
- Timeline: 30 Days
- Project Investment: Starting at $10,000
Persona Development
Industry Analysis
Buyer's Journey
Goal Setting
Campaign Planning
Buyer Persona Development
Industry Analysis
Buyer’s Journey Review
Goal Setting
Campaign Planning
Step 2:
Growth Blueprint Execution
Once our Growth Blueprint has been developed, it’s time to execute. In order to effectively market your business, OneIMS allocates a team of specialists dedicated to reaching your growth goals and maximizing your investment. Below are our three main plans for the ongoing inbound marketing management:
Foundation
Building the basics of your marketing engine. Attract, engage, delight.
Growth
Leverage all 4 core marketing channels; Paid, Owned, Earned & Shared to effectively create, capture, manage & nurture your ideal customers.
Scale
Accelerate your growth and scale your resources. Leverage technology and automation deeper in the funnel to drive impactful revenue increases.
Apply to Work
with Us
In order to see if we are the right fit for your business, schedule a call with one of our strategists.
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