In today’s episode, we talk about planning, which is extremely important to us as marketers. We’re always planning for our own marketing, but we’re also building a lot of strategies and plans for our clients. Right now is the time of the year when most companies build out their marketing plans and strategies, and it’s typically done only on an annual basis. Or it may be the time when they first engage with an outside marketing partner. So in this podcast, we’re going to talk about how do you go about developing a plan? What is our methodology behind building long- and short-term plans? And what is a continuous planning process?
Tune in and enjoy the episode!
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