Optimizing your content for voice search has become paramount these days. People are increasingly using voice search to look for products or services online, so proper optimization will help you get on their radar. Experts predict that soon 50% of all search queries will be voice searches.
OneIMS can provide you with innovative voice search optimization services for reaching your goals faster and making your business thrive.
If you optimize for voice search properly, you increase your chances of earning a place in Google's featured snippets. Featured snippets are answer boxes that appear above the first search result in SERP.
And that's their greatest power – appearing in position zero (P0). When you occupy position zero, you have better visibility than any other result.
This is crucial for voice search because voice assistants use featured snippets in position zero to respond to searches. Therefore, by optimizing for voice search and earning featured snippets, you maximize your online visibility and can reach your target customers who use voice search and conversational keywords.
Voice search optimization can provide several essential benefits to your business, no matter the industry or niche. If done correctly, by SEO experts who know precisely how to maximize the potential of voice search, it can help you supercharge your goals, revenue, and bottom line.
With high-quality voice search optimization, position zero will no longer be an elusive dream. We can help you earn featured snippets and climb higher than the first result in SERPs, taking away a big part of its organic traffic and directing it to your website.
To reach position zero in search, you need to be on the first page in SERPs. But ranking on the first page requires a lot of time and effort, especially if your business is new.
This is why it's good to have a helping hand. We can help you optimize your content to rank on the first page in Google, before helping you reach position zero. Once you’re on page one, we can assist in conducting voice search SEO for maximizing your online visibility, raising brand awareness, extending your reach, and generating more leads.
When you earn Google's featured snippets by optimizing your content for voice search, you can significantly increase your website traffic. This is obvious from the fact that you occupy position zero, thereby ranking on top of the first page in SERPs, but there's more.
A featured snippet in search causes the first search result to experience an 8% decrease in click-through rate. This is because your content ranks above position one, and users are most likely to click the top result.
Moreover, more than half of all featured snippets include long-tail keywords. Since you need to use those keywords to optimize your content for voice search, voice search optimization dramatically increases your chances of driving even more traffic to your site.
Featured snippets necessary for voice search can also help you generate more conversions. When your target customers use voice search to look for the products or services you offer using conversational keywords, their voice assistants will use your listings to provide them with relevant results.
Not only will they check out your online store, services, or products that way, but they may also purchase from you. As a result, you will generate more revenue, all thanks to voice search optimization.
For best results, you’ll need to combine voice search SEO with content marketing and other optimization services. At OneIMS, we offer an array of inbound marketing solutions, and our SEO experts know how to mix them with voice search optimization techniques for ideal results.
Learn how our results-driven campaigns can help you achieve your business goals. Request your confidential marketing assessment call with our digital marketing strategists today!