Here’s a thought for you. The more successful your customers, the more advocacy you have, the easier it is to sell, and the lower is your acquisition cost. Today’s guest for Coffee with Closers believes that everything changes when your customers have power.
Meet Nick Mehta, the CEO of Gainsight – the leading customer success company. Since 2013, Nick has led the company through multiple rounds of funding, raising a total of $156 million. He grew the business from a handful of employees to over 1000 people working in seven offices around the world.
Stay tuned for my conversation with Nick where he shares practical advice on leveraging customer retention as a growth strategy for both SaaS and service companies.
►What it feels like when you create a new category on the market;
►Why you need to invest more in the customer experience;
►What lessons service companies can borrow from the SaaS industry;
►At what point you should consider getting the software to manage your customers;
►How to maintain a solid company culture as a leader.
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