The State of Web Design: 2012 Web Design Trends

Solomon Thimothy - June 29, 2012

Web Design is constantly evolving. Each year there are certain design trends that tend to take off and can be found in many websites across the web. This year we have been noticing many particular trends in web design. Here is a list of some of our favorite web design trends so far this year.

1. Large Background Images: This is a growing trend and has been seen in several websites from multiple industries. A large background image draws the user in, and creates an immersive and engaging website. Large background images also provide a simplicity factor to websites; having the one large image allows the user to focus on one thing rather than be bombarded with a million little things.

2. Illustration: This trend isn’t new but its worth mentioning because it continues to be a common practice in web design. Before we had computers we had pen and paper, and we believe that is what makes the illustration trend so popular. Illustration adds an intimate, humanistic approach to a website; it gives the user the feeling that someone designed and sketched the design by hand. We don’t believe the illustration will be going away anytime soon, and for good reason.

3. Single Page Websites: Last but not least, the single page website is a popular trend in web design this year. This trend carries with it a lot of irony because for so long it has been a common design practice to put all important content of a website before the “fold”; this imaginary barrier on a web page. Now with this growing trend of single page websites all of the content is house on one single page. This trend allows users to get all of their information without having to click around an entire website. It makes the user experience easier and much more efficient.

While there are several other website trends this year so far, these are three of our favorites. It is important to keep on the latest website trends in order to compete amongst your competitors and create the ultimate user experience.

Share this Post: