Alt tags alternate text associated with a web page graphic that gets displayed when the Internet user hovers the mouse over the graphic. Alt tags should convey what the graphic is for or about and contain good relevant keywords. Alt tags also make web pages more accessible to the disabled. For example, a vision-impaired user [...]

This is HTML attributes on images, links, forms, and other HTML tags. These are used to increase SEO by adding a description to various images, links, etc.

One of the most popular search engines of yesteryears. Now barely used, and owned by Yahoo.

The text that is displayed as the backlink to your site. Some search engines use anchor text as an off-page factor in determining a site’s ranking, so it is best to have your desired search terms as anchor text if possible.

An ad with movement, often an interactive Java applet or Shockwave or GIF89a file.

“Announce” a website to the engines by adding a link to it from another site; that is, one that’s already indexed (by the search engines).

America Online. An Internet provider and one of the most popular on-line services, offering, for example, E-mail, news wire reports, and user forums.

The Apache web server is a very popular, open source, Linux-based, public-domain Web server.

Abbreviation for Application Program Interface. An API is a set of routines, protocols and tools for building software applications; it determines how a service is invoked through the application.

It is used to protect and enhance the printed piece. Aqueous coating is applied to all 100lb gloss book and 100lb gloss cover.