Welcome to the OneIMS Brand Guideline. Please feel free to use this page as a resource for any OneIMS branded material. Our hope is that these assets and standards will help guide you along the creation of any and all communication pieces.
The OneIMS logo is available for download in four color applications. Please note that the logo file will not include any colored background as the thumbnails below serve just to provide an example of application. Download Zip
Logo Breakdown
Inconsistent background and score color
Using full color logo on image
Expanded Colors used in Key
Using key logo on colored background
Distorting
Rotating
Unacceptable Logo Uses
Use this color palette to guide your designs and layouts to ensure you’re staying consistent with the OneIMS brand. Download ASE
Source Sans Pro is our default typeface for websites, print and other materials. Download Zip
Source Sans Pro Light
Source Sans Pro Regular
Source Sans Pro Semi
Source Sans Pro Bold
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Lorem ipsum dolor sit amet, consectetur adipiscing elit - Text Link
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“Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris aliqua.”
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, text link quis nostrud exercitation ullamco laboris.
Title Case
Source Sans Pro Bold
Size: 54pt (HD Desktop Standard)
Line Spacing: 110% of font size
Sentence or Title Case
Source Sans Pro Regular
Size: 36pt (HD Desktop Standard)
Line Spacing: 110% of font size
Source Sans Pro Semibold
Size: 21pt (HD Desktop Standard)
Line Spacing: 120% of font size
Source Sans Pro Bold
Size: 16pt (HD Desktop Standard)
Line Spacing: 120% of font size
Source Sans Pro Italic
Size: 22pt (HD Desktop Standard)
Line Spacing: 150% of font size
Source Sans Pro Italic
Size: 22pt (HD Desktop Standard)
Line Spacing: 150% of font size
Indented
Use the examples below to help direct your designs for web.
Button and hoverstate (#FE5163) on white/light haze background.
Button and hoverstate (#FE5163) on Darkstone Blue background.
Button (2pt. Stroke) and hoverstate (with accent blue text, #32AAEB) on orange or image background.
Secondary button (#32AAEB) and hoverstate (#42A2E1) option for white/light haze or darkstone blue backgrounds.
Please note that the call to action boxes should have a slightly rounded corner — the examples above have a 4pt. corner radius applied. While different sizes and situations may require you to adjust the corner radius, the goal should be keeping the rounded corners subtle.
The OneIMS Icons is available for download. Download SVG | Download PNG