Competitive Analysis

Solomon Thimothy - June 5, 2013

Insight that guides your campaign

Your SEO campaign doesn’t exist in a vacuum. We develop your strategy around an in-depth analysis of your direct competition, allowing us to make your site a stronger contender with search engines and easier to find for qualified prospects.

The Importance of Competitive Analysis

SEO is one of the most competitive forms of online marketing, but also one of the most rewarding. To get better placement in search engine results and more traffic from your target audience, you need a comprehensive understanding of what your competition is doing at all times.

With SEO, the most obvious strategies are often the least effective—it takes lateral thinking, not shortcuts or superficial adjustments, to create real results. With our complex, nuanced understanding of search engine mechanics, we’re able to develop and execute highly competitive campaigns.

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Strategy Monitoring

Our competitive analysis focuses on more than just keywords. We gain insight into your competitions’ strategies, analyzing everything from their site maps and blogs to off-site SEO and on-site development code. We learn everything we need to know about your competition to develop a strategy for making your mark, including:

  • Search engine rankings
  • Quantity and quality of backlinks
  • Ranking keywords
  • And more

Contact a member of our SEO team and learn more about how your site can be more competitive.

Let’s Talk About Your Competitive Analysis

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